Student Ambassador Programme

The Student Ambassador Programme 2025 offers high school students in Years 11-13 an immersive experience in festival management. This initiative aims to inspire young leaders in arts, culture, and event management by offering hands-on experience in various festival operations. 

Application Process: 

Students apply online, providing personal details, expressing their interest in a specific festival area, and submitting a personal statement (100-150 words) explaining why they are drawn to the selected field. A teacher must provide a reference. 

Selection criteria include enthusiasm, passion, and alignment with the chosen field. 

Fields of Interest: 

  • Artist Liaison 
  • Social Media/Marketing 
  • Kaihautū Māori/Outdoor Events 
  • Technical (lighting, sound, stage management) 
  • School Engagement 

Programme Structure: 

Selected students are placed in their chosen departments for a three-day experience, shadowing professionals, attending workshops, and engaging in festival operations. 

Ambassadors also network with industry professionals and fellow ambassadors. 

Ambassador Responsibilities: 

Ambassadors are expected to document their journey, engage the festival audience on social media, and share their experiences through daily updates, content creation, and a reflective piece. 

Outcome and Benefits: 

Ambassadors gain valuable skills in communication, project management, teamwork, and content creation. 

Participation may lead to future opportunities like internships or further mentorship within the festival or related industries. 

This programme provides students with a chance to explore career paths in arts and event management while contributing to a major festival.

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